Every year we get a front-row seat to what Toronto homeowners are choosing for their floors. Here are the trends we're seeing most across the city in 2024 — useful whether you're renovating now or planning ahead.
1. Wide-Plank White Oak
Wide-plank white oak continues to dominate. Its subtle grain and warm-neutral tone suit both modern and transitional interiors, and wider boards make rooms feel larger and more open.
2. Warm, Natural Tones Over Grey
The cool-grey wave of recent years is giving way to warmer, more natural wood tones — honey, caramel, and natural oak. Homeowners want spaces that feel cozy and timeless rather than cold. This applies to luxury vinyl too, where warm oak looks are outselling grey.
3. Matte and Wire-Brushed Finishes
Glossy floors are out; matte and low-sheen finishes are in. Beyond looking more natural and contemporary, matte finishes hide everyday scratches and dust far better — a practical bonus for busy households and pet owners.
4. Premium Luxury Vinyl
LVP has shed its budget reputation. Today's premium luxury vinyl is convincingly realistic, 100% waterproof, and increasingly chosen for whole-home installs — not just basements. It's a favourite for condos, as our downtown condo project shows.
5. Statement Stair Runners
Stair runners are having a moment, with homeowners choosing bolder patterns and contrast borders to make staircases a design feature. Our Forest Hill herringbone runner reflects this move toward pattern. Explore options on our stair runners page.
6. Engineered Hardwood for Modern Homes
Engineered hardwood keeps gaining ground, prized for its stability over radiant heat and in condos, plus its wide-plank availability. It delivers a real-wood look in places where solid hardwood isn't practical.
7. Custom Area Rugs
As hard-surface flooring spreads through the home, custom area rugs are back in demand to add warmth, define spaces, and inject colour and pattern. Custom sizing and binding let homeowners get exactly the look they want.
Bring the 2024 Trends Home
Whatever style speaks to you, we can help you achieve it. We serve homeowners across Toronto and the GTA. Book a free in-home consultation and we'll bring the latest looks right to your door.