Luxury Vinyl Flooring Toronto

LVP and LVT flooring that's 100% waterproof, beautifully realistic, and built for real life — supplied and installed by Toronto's flooring experts.

The Modern Floor

The Floor That Can Handle Anything

Luxury vinyl has become the fastest-growing flooring category in North America — and for good reason. It combines the visual warmth of wood or stone with a level of practical durability that genuine hardwood and tile simply can't match. It's 100% waterproof, scratch- resistant, softer underfoot than tile, and available in hundreds of realistic wood and stone designs.

At Atlas Rug & Design Centre, we've been advising Toronto homeowners on luxury vinyl since it first entered the market — and we've seen the technology improve dramatically. Our showroom at 978 Bathurst Street carries a curated selection of LVP and LVT from leading manufacturers, with products at every price point and performance level. Come in and compare them side by side.

Know the Difference

LVP vs LVT

Luxury Vinyl Plank (LVP)
Most Popular

LVP — Luxury Vinyl Plank

  • Mimics the look of real wood planks
  • Long, narrow format (typically 4–7" wide, 48–72" long)
  • Installed in staggered rows like hardwood
  • Ideal for open-plan spaces, bedrooms, basements
  • The dominant choice in Toronto residential interiors
Luxury Vinyl Tile (LVT)
Stone & Tile Look

LVT — Luxury Vinyl Tile

  • Mimics ceramic, porcelain, or natural stone
  • Square or rectangular tile format
  • Warmer and softer underfoot than real tile
  • No grout required (or optional thin grout joints)
  • Popular in bathrooms, laundry rooms, and mudrooms

Under the Surface

Core Technology

What's inside the plank matters. The core determines rigidity, sound performance, and how well the floor tolerates temperature swings.

Most Popular

SPC Core

Stone Plastic Composite

SPC combines limestone powder with PVC to create an extremely rigid, dense core. This rigidity means SPC is the most dimensionally stable luxury vinyl — it doesn't expand and contract significantly with temperature changes. It also feels more solid underfoot than other vinyl constructions and is highly resistant to denting.

  • Most rigid & stable
  • Best for temperature extremes
  • Handles radiant heat well
Softer Feel

WPC Core

Wood Plastic Composite

WPC incorporates a foamed wood-composite core that is slightly softer and warmer underfoot than SPC. It provides excellent acoustic performance and a more cushioned feel — often preferred in above-grade living rooms and bedrooms where comfort takes priority over maximum rigidity.

  • Softer & warmer underfoot
  • Better acoustic performance
  • Comfortable for standing
Budget Option

Standard Vinyl

Traditional Vinyl Composite

Older-generation vinyl with a thinner, more flexible construction. Standard vinyl is the most affordable option and performs adequately in low-traffic areas. However, it shows subfloor imperfections more readily and lacks the acoustic and thermal performance of SPC and WPC. We typically recommend upgrading to SPC for most applications.

  • Most affordable
  • Flexible & easy to cut
  • Lower acoustic performance

Why LVP?

Built for Real Life

💧

100% Waterproof

Unlike hardwood or laminate, luxury vinyl is completely impervious to water. Spills, splashes, and even flooding won't damage it — making it the only sensible choice for bathrooms and basements.

🦶

Softer Underfoot

The resilient construction of LVP absorbs impact and feels more comfortable underfoot than ceramic tile or stone — especially important in kitchens where you stand for extended periods.

🐾

Pet & Kid Friendly

The wear layer on premium LVP resists scratches from pet nails and stands up to the demands of busy households. Easy to wipe clean — no grout lines to trap mess.

🪟

Realistic Aesthetics

Advanced digital printing and textured embossing create vinyl planks that genuinely look and feel like real wood or stone. Many guests won't know the difference.

🧹

Easy Maintenance

Sweep, vacuum, and damp-mop. No refinishing, no waxing, no sealing. LVP is one of the lowest-maintenance floors available for busy homes.

🌡️

Radiant Heat Compatible

Most LVP and LVT products are approved for use with in-floor radiant heating systems — check manufacturer specs, which we'll confirm for your specific product.

The Number That Matters Most

Don't Overlook This Number

The wear layer is the clear protective coating on top of the vinyl plank. It's the only thing standing between your floor's printed design and daily foot traffic, pet nails, furniture movement, and spills. Measured in thousandths of an inch (mil), the wear layer thickness is the single most important specification to check when comparing LVP products.

Wear LayerDurabilityBest For
6 milLight residentialBedrooms, low-traffic areas
8 milStandard residentialLiving rooms, bedrooms
12 milHeavy residentialKitchens, hallways, families with pets
20 milCommercial-gradeHigh-traffic residential, small commercial spaces

We recommend a minimum of 12 mil for households with pets, children, or high foot traffic.

Where It Shines

Best Rooms for Luxury Vinyl

Kitchen
🍳

Kitchen

100% waterproof and easy underfoot during long cooking sessions. Stands up to spills, dropped items, and heavy foot traffic.

Bathroom
🚿

Bathroom

The only floating floor we comfortably recommend for full bathrooms. No moisture concerns, no warping, no swelling.

Basement
🏠

Basement

Basements are prone to humidity and occasional moisture. LVP handles both with ease — and adds warmth that cold tile can't match.

Common Questions

Luxury Vinyl FAQs

What Toronto Homeowners Say

Reviews From Our Customers

We needed new flooring for our office on a tight deadline and Atlas delivered! They had a wide variety of vinyl options in stock and managed to complete the installation ahead of schedule. The workmanship is excellent, and the space looks completely transformed. Very professional and efficient team — we're extremely satisfied!

Rebecca P.

Office — Vinyl

Verified Google Review

The team was friendly and showed up on time every day. They worked quickly but carefully, and the floors look amazing now. What I really appreciated was how clean they kept everything and how they explained the process along the way. It made the whole experience easy and stress-free. Definitely recommend them if you're looking to upgrade your floors!

Mauricio A.

Google Review

Verified Google Review

Very positive experience. We were exploring options and came across Atlas. They were extremely professional, fair and personable. We will be using them again for our next flooring project.

Nick D.

Google Review

Verified Google Review

Ready for a Floor That Can Handle Real Life?

Visit our Bathurst Street showroom to see and feel our LVP and LVT range in person. Free quotes and in-home consultations available across Toronto.

📍 978 Bathurst St, Toronto, ON  ·  ⏰ Mon–Sat 10–4 · By appt. other times  ·  ✅ Free In-Home Estimates

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